The intertwining of performance marketing channels is opening up plenty of opportunity for professionals in biddable media – that's paid search, paid social and programmatic advertising – affiliate marketing and lead generation, but is not without its barriers.
Attend PMI: Europe 2016 to discover how to effectively create, reach, monetise and convert audiences through performance marketing channels, delivered via actionable content and peer-to-peer networking. Read more
Two conference tracks apply focus to biddable media (programmatic, paid social, paid search, display advertising and more) and affiliate marketing respectively. Expect no fluff, sales pitches or jargon from our experts when they hit the stage.
Whether at an interactive workshop, during the inclusive lunch or over a fine wine at our PerformanceIN party, PMI: Europe allows you to converse with the titans of performance marketing to share problems and solutions.
For the lowdown on which companies are making the most out of performance marketing, head to the first-ever European Performance Marketing Awards.
Enjoy exclusive networking at a central location, a three-course dinner with complimentary wine whilst entertaining your prospective and existing clients. *tickets sold separately.
Download the event app to research and reach out to other delegates. Alternatively, let our delegate concierge team assist with an introduction to the people you wish to meet with.
Download the event app to research and reach out to other delegates to arrange meetings before you even arrive! Create your own tailored agenda by signing up to the sessions you want to attend, plus find out the details of our exclusive after-party.
What better way to celebrate a strong half-year by enjoying a night out in one of the most vibrant cities in Europe? Our exhibition drinks and day-one networking party will provide you with plenty reasons to let loose after a busy day of learning.
Director of Business Development
CJ Affiliate by Conversant
Chief Marketing Officer
Head of Performance
Head of Marketing, EMEA
Head of Programmatic and Partnerships, EMEA
Product Marketing Manager
Performance Marketing Insights is always a greatly anticipated event, so JUST EAT welcomed the opportunity to get involved. With innovation sewn into our DNA, we felt it was the perfect opportunity to engage with the movers and shakers of the industry, whilst showcasing what JUST EAT are all about.
Performance marketing is integral to our business, so for us the PMI is a great way of ensuring we're teaming with the best in the industry.
— RACHAEL POLLARD, GLOBAL PERFORMANCE MARKETING DIRECTOR, JUST EAT
As a member of the European performance marketing ecosystem since 2004, I have never seen any event close to PMI in education, meeting opportunities and general quality of organisation.
I can confirm it's the only event booked in my calendar as soon as its date is known. PMI consistently allows us to generate many useful meetings and last year's Berlin event provided us with plenty of useful opportunities to converse with some of the industry's main players. The event's agenda also keeps us abreast of some of the upcoming movements in performance marketing which, as an manager of affiliate activity, has never been more important. Given the amount of change affecting my space in the last year alone, I am very much looking forward to seeing what PMI: Europe 2016 will bring.
— PIERRE KICIAK, HEAD OF AFFILIATION, JVWEB
I attended my first PerformanceIn conference way back in 2010 when it still flew under the A4U banner. These events have proven to be instrumental in my growth both within the wider industry and my own career. I really can't emphasise enough the importance of attending these events. For an industry that is fundamentally grounded in relationships, the ability to connect at these events with like-minded individuals, new partners and old friends alike has essentially shaped my relationship with the performance marketing industry. Having attended the PMI conferences both in the UK and Europe as a brand (Affiliate Manager at Schuh) and as an agency (Affiliate Team Leader at Equator), I can attest to the fact that there are simply too many opportunities available to pass over the opportunity to attend.
— SEAN MAHON, AFFILIATE TEAM LEADER, EQUATOR
After witnessing a huge rise in the volume of advertisers applying a data-driven edge to their campaigns, I can certainly vouch for the importance of anyone with a vested interest in that space being clued up on the latest happenings around it.
We view Performance Marketing Insights: Europe as a convenient way of gaining insight on a range of topics, and it's great that retargeting, attribution and programmatic advertising will feature highly on the agenda this year. The content on retargeting and paid social will be of particular interest to us given AdRoll's core focus, but we've always found the programme to be good at opening up new thought streams and ideas.
Additionally, being able to speak with representatives from across the performance marketing landscape carries benefits in itself. I find this is especially the case for marketing directors and managers of performance marketing campaigns – both of whom need the contacts to ensure they can execute campaigns on channels and platforms they may have ignored in the past.
— SHANE MURPHY, SENIOR DIRECTOR SEGMENT MARKETING, ADROLL
A new feature for 2016. Spread across the two days, our workshops provide a great chance to sit down and learn from experts whilst debating challenges with your peers. At the end of day one we'll also have zoned networking drinks for affiliate and programmatic marketing.
Enjoy some drinks, network with fellow delegates and relax after a busy first day. Whether you're after an intimate spot to host your clients, or looking to meet new business connections, we've got you covered.
PMI: Europe is located at the five star Okura hotel, home to no fewer than four Michelin star restaurants including the two michelin star Ciel Bleu. World-class conference facilities await, enabling you to enjoy your event experience in business-class comfort. Read more